me. Sheâs a very bad liar, you know. Your motherâs never learned how to tell a decent lie. Half the time, when she does that thing, she forgets to take down the screen or put away the projector, and there it is when I get homeâall the incriminating evidence. No, all I have to do is to ask her, Hugh, if sheâs been doing it, and sheâll tell me.â
âGod, I wish she wouldnât.â
His father shook his head sadly. âSo do I.â
His father took another swallow of coffee. Then he said, âWell, anyway, itâs happy news about Pansy. Iâm glad thatâs worked out. Pansyâs all set. But what I really want to talk about is you. Tell me about you.â
âWell, as I guess youâve heard, Iâve sold my share of the agency.â
âYes. So I understand. Of course the first thing I wondered when I heard it, naturally, was why?â
âWell,â he said, âlet me explain. I had a little disagreement with JoeâJoe Wallace. No,â he said, raising his hand, âdonât get me wrong. We didnât have a fight or anything like that. It was a perfectly friendly disagreement, a business disagreement on policy. No, Joe and I are still good friends. Iâve very fond of Joe, and Joeâs fond of me. But we just couldnât agree on policy.â
âWhat sort of policy?â his father asked.
âWell,â he said, âI donât know how much you know about the advertising agency business, Dad.â
âNothing whatever. But tell me.â
âWell, look at it this way. Thereâs sort of a dividing line between agencies. If youâre billing about ten million dollars a year, youâre considered a small agency. And a small agency has certain advantages over a big oneâcloser relationships between top men and the clients, you know. That sort of thing. But when an agency gets bigâtakes on more clientsâbegins to get over the ten-million mark, you lose that. Then, if youâre over ten million, you might as well be fifty million. And that was where Joe and I disagreed. I wanted us to stay the size we wereâright about ten million. I considered that one of our agencyâs valuesâthat intimacy we could have with the clients we worked for. But Joeâwell, Joeâs an ambitious guy. He wanted us to keep right on growingâto shoot for the moon. He wanted to go after more clientsâmore and more. He wanted us to end up being the biggest agency in New York, if we could. We argued and argued about it, all the pros and consâfinally we decided that we just couldnât agree, couldnât reconcile our points of view. Thereâs not much compromise possible between wanting to be big and wanting to stay small. So Joe offered to buy me out, and I accepted the offer.â
âWell,â his father said, âI guess I understand. And I think Iâd sympathise with your point of view more than Joeâs. I think thereâs a certainâah, valueâin remaining a manageable size. Itâs the same with my law firm. Because weâre not trying to be Cadwalader, Wickersham and Taft or some damnâ thing, all the partners can be on close terms with all our clients. Itâs good for business.â
âA lot of companies want big agencies,â Hugh said. âBut plenty of others prefer small ones. If Joe goes on getting bigger, heâs going to lose some of his present accounts along the way.â
âSure,â his father said, nodding. âSure he will.â
âAnyway,â Hugh said, âthatâs the situation. As a result Iâve got quite a lot of money in the bank right now. Iâve got to start hunting around for some place to invest it.â
âWell, no trouble about that,â his father said. âTalk to Percy Morris at the bank about that. Heâll give you some tips on that sort of thing. But what about you,
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