to give it to, just leave it blank. You go home, type in a name, make fifty color copies at the local copy shop, and return to the mall. Companies that issue gift certificates vastly underestimate the quality of color copiers. Most gift certificates can be copied without a single telltale sign. In fact, in many cases the color copies actually look sharper and brighter than the originals.
These new mall gift certificates are wonderful, because they’re honored at virtually any store in a mall, as well as any store in other malls handled by the same management company. This is a great consumer benefit, and a great criminal benefit. A criminal will go to a mall in Miami, buy a gift certificate, make a hundred copies, and spend that same gift certificate in New York, Los Angeles, Atlanta, and fifty other malls around the country. What a terrific way to travel during the holidays!
During the Christmas rush period, harried and inexperienced sales clerks haven’t a prayer. So you take your $200 gift certificate to the Gap, buy some $50 jeans, and get the $150 change in cash. You go to the frame shop, buy a $28 frame, get the change in cash. One of the things criminals love about gift certificates is they’re as good as cash. Most stores are happy to give cash when making change after a purchase. And since many companies reconcile their gift certificates only on a sixty-to-ninety-day cycle, criminals have plenty of time to complete their holiday shopping.
The security people at the malls call me all the time and say, “Hey, the mall’s getting killed. Thieves are hitting us with all these color-copied gift certificates.”
I tell them, “You have to put out a bulletin to all your store managers about the names on the gift certificates.”
“Uh, we don’t put names on them.”
“Well, you need to send a bulletin out about the serial number of the gift certificates,” I say.
“Uh, we don’t put numbers on them.”
“Well then, you need to tell me where you’re calling from so I can come and buy some of those gift certificates.”
Remember, if they have value, they’ll copy them.
SHOP ’TIL YOU DROP
Con artists have a particular fondness for store receipts. They’re a living in themselves. I was once visiting with the head of security for one of the big discount chains, and he was telling me how incredibly secure his stores were with all their cameras and gadgetry. “Really,” I said. “Well, let’s see.” I walked with him outside the store entrance, rooted around in the trash receptacle there, and fished out a receipt. Customers are constantly throwing away their receipts as soon as they leave a store. I examined the receipt and noticed it included a toaster oven. So I went with the security head to the small appliance area and picked out the same model toaster oven. I told the security director, “Now all I have to do is go to customer service, tell them I just bought this and need to return it, and I’ve just conned the store.”
Criminals aren’t content to just go with what they find in the garbage, and so naturally they make their own fraudulent receipts. Several years ago, Macy’s had a nagging problem with criminals. Armed with fraudulent receipts, the criminals went to the store, picked out the items they had listed on the fake receipts, and then returned them for cash. The clerks at Macy’s had no way of distinguishing a real receipt from a counterfeit one. I was brought in and redid the receipt by adding “Macy’s” on the back in thermochromic ink. Rub your finger over the word and the body heat causes it to disappear. Macy’s trains all of its help to check receipts with their fingers, and the problem has been cured.
A few years ago, there was a guy who drove all over the country in a white Cadillac who had his own inventive scam. One of the big store chains would regularly put its fine jewelry on sale for 50 percent off. This guy would anticipate these sales and go in and buy a
These new mall gift certificates are wonderful, because they’re honored at virtually any store in a mall, as well as any store in other malls handled by the same management company. This is a great consumer benefit, and a great criminal benefit. A criminal will go to a mall in Miami, buy a gift certificate, make a hundred copies, and spend that same gift certificate in New York, Los Angeles, Atlanta, and fifty other malls around the country. What a terrific way to travel during the holidays!
During the Christmas rush period, harried and inexperienced sales clerks haven’t a prayer. So you take your $200 gift certificate to the Gap, buy some $50 jeans, and get the $150 change in cash. You go to the frame shop, buy a $28 frame, get the change in cash. One of the things criminals love about gift certificates is they’re as good as cash. Most stores are happy to give cash when making change after a purchase. And since many companies reconcile their gift certificates only on a sixty-to-ninety-day cycle, criminals have plenty of time to complete their holiday shopping.
The security people at the malls call me all the time and say, “Hey, the mall’s getting killed. Thieves are hitting us with all these color-copied gift certificates.”
I tell them, “You have to put out a bulletin to all your store managers about the names on the gift certificates.”
“Uh, we don’t put names on them.”
“Well, you need to send a bulletin out about the serial number of the gift certificates,” I say.
“Uh, we don’t put numbers on them.”
“Well then, you need to tell me where you’re calling from so I can come and buy some of those gift certificates.”
Remember, if they have value, they’ll copy them.
SHOP ’TIL YOU DROP
Con artists have a particular fondness for store receipts. They’re a living in themselves. I was once visiting with the head of security for one of the big discount chains, and he was telling me how incredibly secure his stores were with all their cameras and gadgetry. “Really,” I said. “Well, let’s see.” I walked with him outside the store entrance, rooted around in the trash receptacle there, and fished out a receipt. Customers are constantly throwing away their receipts as soon as they leave a store. I examined the receipt and noticed it included a toaster oven. So I went with the security head to the small appliance area and picked out the same model toaster oven. I told the security director, “Now all I have to do is go to customer service, tell them I just bought this and need to return it, and I’ve just conned the store.”
Criminals aren’t content to just go with what they find in the garbage, and so naturally they make their own fraudulent receipts. Several years ago, Macy’s had a nagging problem with criminals. Armed with fraudulent receipts, the criminals went to the store, picked out the items they had listed on the fake receipts, and then returned them for cash. The clerks at Macy’s had no way of distinguishing a real receipt from a counterfeit one. I was brought in and redid the receipt by adding “Macy’s” on the back in thermochromic ink. Rub your finger over the word and the body heat causes it to disappear. Macy’s trains all of its help to check receipts with their fingers, and the problem has been cured.
A few years ago, there was a guy who drove all over the country in a white Cadillac who had his own inventive scam. One of the big store chains would regularly put its fine jewelry on sale for 50 percent off. This guy would anticipate these sales and go in and buy a
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