like my most important meetings (and time with my kids).
We all need systems installed
into our days to ensure consistency of results, order and superb outcomes.
Success doesn’t just occur. It’s a project that is worked on each day. You need to swim out to it. You need to make it happen (along with letting it happen—once you’ve given your best). As Václav Havel once observed: “Vision is not enough; it must be combined with venture. It is not enough to stare up to the step; we must step up the stairs.” So what will you do today to jump-start yourself? Don’t postpone your greatness. Your time is now. And if not now, then when?
59
The Person Who Experiences Most Wins
Big idea: Why wait to get old to become experienced? I want the experience of an old man while I’m still young. And I think I’ve figured out a way to get it: Collapse the timeline. Most people don’t take that many risks or have that many new conversations or read that many new books or take that many new travels. By engaging in these and other experience-building pursuits at a dramatically accelerated rate, I figure I could get 10 years’ worth of learning and lessons in a quarter of the time. Just collapse the timeline by doing more important stuff faster and sooner. Just stay focused and committed. Just put more living into each of my days.
We all get the same allotment of time. Each of us gets 24 hours each day. The sad fact is that too many among us spend too much time doing unimportant things. Living reactive lives. Saying “yes” to activities they should be saying “no” to. Drifting like a piece of wood in a river, moving in whatever direction the current happens to be moving on that particular day. All because they did not make the time to think. Abouttheir priorities. About their dreams and goals. And to note what they want to make of their lives. People have lost 20 good years this way. Seriously.
By getting clear on what you want out of life, you heighten your awareness around what’s most important. With better awareness comes better choices. And with better choices you’ll see better results. Clarity breeds success.
So don’t wait until the end of your life to become experienced. Collapse the timeline. Get clear on what you need to experience to have a fulfilling life—and then start doing it now. Meet cool people. Visit neat places. Read deep books. Seize opportunities. Fail often—it reflects an increase in your reach and risk-taking. Who cares if you win or lose, so long as you get another experience to add to the inventory. Even the saddest of times make your life richer. Benjamin Zander, the conductor of the Boston Philharmonic, shared the following line from his teacher, the great cellist Gaspar Cassadó, in his wonderful book
The Art of Possibility:
“I’m so sorry for you; your lives have been so easy. You can’t play great music unless your heart’s been broken.”
I want the experience of an old man while I’m still young. And I think I’ve figured out a way
to get it: Collapse the timeline.
The more experiences, the better the life. The person who experiences most wins.
60
Brand like Diddy
This morning just after I woke up, I chilled out. Listened to some Coltrane, a dose of Sade and then played some music by Diddy (the artist formerly known as Puff Daddy then P. Diddy; my name seems so boring now). I needed something to jumpstart my day (and wake up the kids). Reflecting on him and the business empire he’s built got me thinking. About brands.
To win in your marketspace, your organization needs to develop a magnificently cherished and superbly respected brand. (I mentioned Kevin Roberts, CEO of Saatchi & Saatchi, in an earlier chapter; he doesn’t even use the term “brand” anymore, preferring “lovemark.” Nice.) And for you to get to professional greatness, I suggest that you work on, polish and protect your personal brand: your good name. (It could take you
Charlaine Harris
JODI THOMAS
Eliza March
John Farris
John Boyne
Jean-Pierre Alaux, Noël Balen
Ami LeCoeur
Susanna Kaysen
Lesley Anne Cowan
Kate Kent