No Excuses!: The Power of Self-Discipline

No Excuses!: The Power of Self-Discipline by Brian Tracy Page A

Book: No Excuses!: The Power of Self-Discipline by Brian Tracy Read Free Book Online
Authors: Brian Tracy
Tags: Psychology, Self-Help, Non-Fiction, Business, Inspirational
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    Step 7: Treat Every Person You Meet Like a Million-Dollar Customer. Treat each person you meet and work with, both at home and in the office, as though he or she is the most important person in the world. When you treat people as if they are valuable and important, they will return the favor by treating you as if you are valuable and important as well. They will want to be associated with you, work for you, buy from you, and introduce you to their friends.
     
    You begin treating people like million-dollar customers by starting at home, with the members of your family. Remember, they are the most important people in your life. So when you start your day well, first thing in the morning, by making the members of your family feel important and telling them that you love them, you will be more positive, relaxed, and happier for the rest of the day.
     
    Fully 85 percent of your success will be determined by how much people like and respect you, especially in business and sales. Never miss an opportunity to treat people well.
     
    When you practice these seven steps each day for a month, you will see changes and improvements in your life, work, and income that will astonish you. After a month of regular practice, you will have formed a new habit of continuous personal improvement that can carry you onward and upward for the rest of your life.
     

Be the Best!
     
    Lifelong personal development and the commitment to personal excellence require tremendous dedication, discipline, and willpower. The greatest payoff is that every time you learn and apply something new, your brain releases endorphins , which make you feel happier and more excited about your future.
     
    Every time you learn and apply something new, you will have a greater sense of personal power. Your self-esteem, self-respect, and personal pride will increase. You will feel very much in control of your earning ability, which is one of the most important parts of your life.
     
    In the next chapter, we’ll talk about the importance of courage , of overcoming the fears and doubts that hold most people back. It is often the case that we know what we need to do, but we lack the courage to take the risks that accompany trying anything new. Instead, we make excuses for inaction.
     
 
    Action Exercises:
     
    1. Make a decision today to invest in yourself and getting better, as if your future depends on it—because it does.
    2. Identify the most important skills you have that determine the quality and quantity of results you get at your work, and make a plan to get better in each one.
    3. If you could wave a magic wand and become absolutely excellent in any one skill, which one skill would have the greatest impact on your earning ability? Whatever your answer, set that skill as a goal, make a plan, and work on it every day.
    4. Set excellent performance in your work as a goal, and then determine exactly what you will need to do every day to join the top 20 percent or better in your field.
    5. Look ahead three to five years and determine the new knowledge and skills you will need in order to lead your field in the future. Then start acquiring them today.
    6. Select the top person in your field, the one you admire most, and use him or her as a role model for your own development.
    7. Commit yourself today to lifelong learning, and never let a day go by without getting better in some area.
 
     

Chapter 6
     
    Self-Discipline and Courage
     
    “Courage is not absence of fear; it is control of fear, mastery of fear.”
    —MARK TWAIN
     
     
     
     
    Y ou need large amounts of self-discipline to deal courageously with all the fear-inducing events of your life. This is probably why Churchill said, “Courage is rightly considered the foremost of the virtues, for upon it, all others depend.”
     
    The fact is that everyone is afraid—and usually of many things. This is normal and natural. Often, fear is necessary to preserve life, prevent injury, and

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