break out of your comfort zone.
DIVERSE BEAUTY
African American Beauty
For dark under-eye circles, use peach corrector and yellow-toned concealer.
Find a foundation that exactly matches skin tone. Skin tone is often uneven, with the forehead and cheeks slightly different shades. Experiment using two different tones of foundation or mixing two shades together. Undertones can be yellow, orange, red, or blue.
Some dark skin looks best with no blush or with a bit of deep bronzer. For medium-toned skin, try bronzing powder or a currant-toned blush. A range of blush tones in plum, rose, or pink look good on lighter skin tones.
Freckled Beauty
Embrace your freckles.
If you need concealer, look for a yellow-toned product that is just one shade lighter than the skin tone.
Foundation can be used to cover redness around the nose or blemishes. Tinted moisturizer gives some coverage but lets the freckles shine through.
Light tawny, coral, or pink tones of blush work well.
Sometimes foundation has to match the freckles that are a shade or two darker than the skin underneath. Do not look for coverage all over the face, only on the redness.
Porcelain Beauty
Sunscreen helps keep skin looking young and beautiful.
Use porcelain-toned foundation to cover redness, dark circles, and blemishes.
Use white face powder.
Avoid using blush with brown undertones. Go for pastels—pale pink is awesome.
Tan bronzer always looks dirty on porcelain skin.
Eye makeup in cool tones works best for porcelain skin tones. Avoid any red-toned products, which can make you look tired.
Pastel lip colors complement very light skin tones.
Asian Beauty
Use yellow-toned foundation. Though skin tones vary, all have yellow undertones.
Fill in sparse brows with an eye shadow powder in dark brown. Avoid using black or charcoal, even if the hair is black, because it will look too heavy.
Accentuate eyes with liner on the top only or the top and bottom. Use a stronger line on the top. Make sure it shows when the eyes are open.
Layer shadows to define the eyes. Don’t make the mistake of using a very dark shadow to draw in a crease.
A pop of bright coral or pink blush on the apples of the cheeks look fresh and pretty.
Middle Eastern Beauty
Use a corrector to brighten very dark under-eye circles.
Sometimes you have to layer a few correctors (pink over peach), and then add concealer.
Find a yellow-toned foundation that exactly matches the skin. The right foundation often has a bit of orange as well.
Line the eyes with black liner or a charcoal shadow. Never go lighter than mahogany.
Use blush in deep rose and pink shades. Don’t be afraid to find your pop of color.
Deep lip colors look wonderful on those with darker lip tones.
Avoid colors that turn ashy.
Latin Beauty
Skin tones vary from very fair to dark.
Use foundation with a yellow undertone that exactly matches skin.
Neutral eye shadows look best for every day. Try shades of navy, silver, chocolate, or gold for evenings or special occasions.
Accentuate natural lip color with lipstick. Choose brighter or deeper tones for evening.
Bronzers are great to add warmth and ensure foundation blends into the skin. Always finish with a pop of color.
BRIDAL MAKEUP
Bridal makeup should be special. On her wedding day, every bride should look like herself at her most beautiful. It is not a time to try a look that is very trendy or radically different from her usual style. Wedding makeup must be long lasting, look amazing in photographs, and be timeless. Every bride should love how she looks in the pictures ten years from now.
Makeup Rules
If possible, do a consultation and run-through of the makeup before the wedding day. Reserve an appointment for about four to six weeks prior to the wedding day to design and practice the look. The wedding day is also special for family and friends, so consider booking makeup appointments for the whole bridal party.
Bridal makeup needs to have enough color
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