discussing.…” Instead I sat down at my computer and fired off a three-page single-spaced manifesto on gender equality and mass media that my Women’s Studies professors would have given an A+. Kate and I laugh about it now, but my language was totally high-handed, as in: “You’re undermining your own message if you’re using misogynistic pop artists to send empowering messages about healthy behavior to impressionable teens. Wise up, sister.”
My ideas haven’t changed since then. If anything, I am more radicalized by every trip around the world I take. But thanks to the example of Bono and others, I have greater personal acceptance of and tolerance for—and in some cases deep personal affection for—the people who create music in those genres, even while rejecting their choices. Bono once invited me to a dinner in New York with Bill Gates and P. Diddy, whose real name is Sean Combs, to discuss the HIV/AIDS emergency and to enlist Sean’s mass popularity to reach millions of kids who imitate him with the message of prevention. I came to know him as a polite and kind family man—not the P. Diddy persona I would never be able to relate to. Equally, I know the man Curtis Jackson, not the rapper 50 Cent. I have never been more shocked in my life than when Curtis took the stage at an event launching his participation in the RED campaign (the amazing cause-related marketing strategy run by Bobby Shriver to raise money for the Global Fund to Fight AIDS, Tuberculosis, and Malaria) and became 50 Cent onstage. I watched him morph from a thoughtful, soft-spoken young man into a posturing, threatening, “pimping” gangsta, spewing toxic, abusive lyrics. (I was equally surprised to see the crowd go nuts, responding wildly to the performance.) Today, I challenge myself, as Herbert Spencer would put it, to abandon “contempt prior to investigation.” I try to hang out longer in that troubling zone known as ambiguity, while still maintaining my principles. It is a tricky but worthwhile pursuit, one I place squarely in the realm of spiritual practice. But I was not there yet when Kate Roberts sent me her letter.
I spilled my guts to Kate. I would not be part of an organization that used artists who objectified, commodified, and sexualized women and normalized male violence. “Take it or leave it, those are my conditions,” I wrote. And then I stuck the letter in the mail, never expecting to hear back.
Soon after, I received a lovely, heartfelt reply from Kate. She told me she absolutely agreed with me, reassured me that PSI was not that kind of organization—that it was firmly a feminist organization committed to empowering girls and women and helping to change and improve gender attitudes worldwide. Then she described some of her extraordinary experiences working in the field, including grassroots strategies for reaching disempowered women that help them improve their health, which is the foundation for all sustainability. She lost me when she described market-based solutions that help girls attend and stay in school, and allow women to move into the formal economy, but I was increasingly impressed. Even so, I still hesitated.
As fate would have it, the very week I read Kate’s letter, I received a call from Bobby Shriver. He asked me—rather, told me—to join him and Bono on a ten-day “Heart of America” bus tour of midwestern states to raise awareness about the African AIDS and extreme poverty emergency. With Bono and Jamie Drummond, he had recently cofounded DATA (Debt, AIDS, Trade, Africa)—a nonprofit group that advocated forgiving Africa’s crippling foreign debt so that its people could lift themselves out of disease and poverty (DATA eventually became the revolutionary ONE Campaign).
I thought the bus tour was a great idea, and I would have loved to sign right up, but I felt I had to decline. Dario and I live in his native Scotland for part of the year, and I had made a commitment to our fall
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